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	<title>Leigh Alexander &#187; Web 2.0</title>
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	<link>http://leighalexander.net</link>
	<description>on the art, culture &#38; business of interactive entertainment, social media and stuff</description>
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		<title>Friends Friends Friends Friends Friends</title>
		<link>http://leighalexander.net/friends-friends-friends-friends-friends/</link>
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		<pubDate>Fri, 25 Mar 2011 12:08:00 +0000</pubDate>
		<dc:creator><![CDATA[Leigh Alexander]]></dc:creator>
				<category><![CDATA[Fun Stuff]]></category>
		<category><![CDATA[My Articles]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Web 2.0]]></category>

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		<description><![CDATA[The FFVII Letters between Kirk Hamilton and I are continuing over at Paste Magazine. Right now, we&#8217;re talking about camp and immersion, and how there&#8217;s so much silly stuff going on in FFVII &#8211; weird minigames, timing challenges, and parade marching. In modern games we&#8217;d complain this kind of thing &#8220;breaks immersion,&#8221; but we don&#8217;t [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>The <span>FFVII </span>Letters between Kirk Hamilton and I are continuing over at Paste Magazine. Right now, we&#8217;re <a href="http://www.pastemagazine.com/articles/2011/03/the-final-fantasy-vii-letters-part-4.html">talking about camp and immersion</a>, and how there&#8217;s so much <span>silly stuff</span> going on in <span>FFVII </span>&#8211; weird minigames, timing challenges, and parade marching. In modern games we&#8217;d complain this kind of thing &#8220;breaks immersion,&#8221; but we don&#8217;t seem to be bothered by it in <span>FFVII</span>. We wonder why?</p>
<p>It&#8217;s been a lot of fun for us to be reflecting on simpler times in an era of being inundated by next-gen this and social that. The social media climate in particular, where there&#8217;s an app for everything and you&#8217;re supposed to share it with everyone, is a bit overwhelming. Sometimes it even looks silly.</p>
<p>When I wrote &#8216;<a href="http://thoughtcatalog.com/2010/social-media-get-rich-millionaire-chill-ceo/">How I Became A Social Media Millionaire in One Week</a>&#8216; at Thought Catalog last Fall, it was a satire of this business culture that trades investment dollars on ideas and in trends, not products or actual market savvy. <a href="https://docs.google.com/present/view?id=ajdtctfhv4hn_264g329gwcc">This hilarious fake &#8216;pitch deck&#8217;</a> I found yesterday (via Ian Bogost, naturally) also makes note of the silly sameness inherent in the social media biz (<a href="http://www.dotomator.com/web20.html">get your fake social media company name here</a>).</p>
<p>And this SUPREMELY HILARIOUS YouTube vid I saw yesterday (also via Ian)  satirizes the app developer market really brilliantly: <a href="http://www.youtube.com/watch?v=120R2-phK0U">Check out the Brother IntelliFax 2800 App Store</a>. They want developers to be fapping all the time.</p>
<p>All of these apps and all of this sharing. Facebook! Twitter! Ever feel like it&#8217;s ruining the meaning of the word &#8216;friend?&#8217; I certainly do, especially when I realize I have all these virtual strangers &#8216;friended&#8217; on Facebook. I wanna delete some of them. You do too, right? THEN I HAVE WRITTEN YOU AN ARTICLE: It&#8217;s entitled <span>&#8220;</span><a href="http://thoughtcatalog.com/2011/the-top-five-people-you-should-unfriend-from-facebook/">The Top 5 People You Should Unfriend From Facebook</a>,&#8221;and hopefully it will help you out.</p>
<p>I do have some people who are actual friends. Someone on Twitter dug up this old &#8216;podcast&#8217; &#8212; I think it&#8217;s from 2009? that <a href="http://hw.libsyn.com/p/2/1/8/218078c2360f384d/11_The_RPS_Electronic_Wireless_Show.mp3?sid=ac5461ff2ef4ca27ca881dda586b857f&#038;l_sid=_eid=&#038;l_mid=1790772">Gillen and I did while becoming progressively more drunk on my kitchen floor at my old apartment in Bed-Stuy</a>. Recommend listening at your own risk as we ramble, at times borderline-offensively, on abstraction and immersion &#8212; but mostly about hentai games and Japanese fetishes. When I get to the part about how maids aren&#8217;t hot in real life because of an extremely non-PC and wince-inducing reason (which I later clarify, but still!), you can hear Gillen &#8216;helpfully&#8217; refilling my glass again. Good times. Embarrassing, but mostly good.</p>
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